It keeps changing, and the following tools will help you to audit your website for search engine optimization metrics so you can take action to improve the ranking. Most of the following are FREE, so what you are waiting for. Try them all and see what works the best for you.
SEO SiteCheckup
SEO SiteCheckup has many factors, including Common SEO issues, Speed Optimization, Server and Security, Mobile Usability, Social Media. It’s a fantastic way to look at those parameters and improve your web presence.
SEMrush
SEMrush is an all-in-one marketing toolkit packed with everything you need to track, improve, audit your site. Keyword research, competitor research, site audit, social media tracker, brand monitoring, on-page SEO, backlink audit, traffic insights, content analyzer, social media poster, and many more. Tons of actionable data. You name it, and you’ll have it. SEMrush is for anyone serious about winning in the competitive market.
Sitechecker
Sitechecker is an easy-to-use platform for measuring, tracking, and improving your search visibility. Provides the essential toolkit for website owners, marketing agency owners, SEO professionals, marketers, and product managers.
Woorank
Woorank has in-depth checks which help you to know the weak point and optimize your website. On a high level, it checks SEO, Mobile, Usability, Technologies, Promote, Local, Measure, etc. Woorank is one of the most famous SEO analyzers tools available.
Ahrefs
Ahrefs comes in a multipurpose toolkit providing a 360-degree SEO analysis. With Ahrefs’ Site Audit tool, you can make sure there’s nothing that would hold your site back in organic rankings. The crawler can go deep into your site and test it for 110+ technical issues.
Internal and external pagesPerformanceHTML and social tagsContent qualityLocalizationIncoming and outgoing linksJavaScript and CSSImagesand much more…
Besides a technical site audit, you can analyze how well any site performs in organic and paid search. Ahrefs’ Site Explorer discloses a lot of valuable insights – PPC campaigns, organic keywords and traffic, referring domains, the most shared, linked-to, and visited content, etc. Ahrefs is one of the industry-loved SEO tools for marketers and site owners.
SEO Analyzer
SEO Analyzer by Neil Patel provides SEO score, Speed score, Screenshot of your website, SEO analysis, Social Media impact, SEO recommendation, Speed recommendation, etc. I like the page-level recommendation sections by priority (High, Medium & Low).
Website Grader
Website Grader powered by Hubspot focuses on four essential metrics.
PerformanceMobileSEOSecurity
Website Grader tells you what’s wrong with the above four metrics, so you know what needs to be fixed.
Nibbler
Nibbler scans your website against more than 25 parameters and gives you the overall score. On a high level, it audits for accessibility, experience, marketing & technology. Each metrics has a score, and you can see what metrics need to be worked on.
Dareboost
Dareboost is an all-in-one analyzer to test performance, web page analysis, comparison, and benchmark. The test report provides actionable results with an overall score, number of issues, improvements, and success.
Seomator
Seomator offers in-depth technical and on-page SEO optimization testing for improved website performance. More than 100 issues are analyzed from various essential categories, including the following.
Content qualitySocial mediaHTML tagsBacklinksCrawl reportPage speedMobile usabilityStructured data
Seomator also got an on-demand FREE auditing tool.
SEOPTIMER
SEOPTIMER tests more than 100 metrics in SEO, Security, Performance, Social, Usability and provides an overall score. You also get a list of improvement recommendations. SEOPTIMER is also available as browser extensions for Chrome, Firefox, and Opera.
SEO Tester Online
Results are categorized into four sections.
ContentBasicPerformanceSocial
You get an overall score and detailed report from all the tests.
SE Ranking
SE Ranking is an all-in-one SEO software that helps to make a complete analysis of your and your competitors’ websites. Website audit by SE Ranking provides information on the main mistakes of your domain that prevent you from ranking high. All issues are classified into several blocks to help you in a systematic approach to SEO.
Domain overviewHealth checkPagesMetaContent/imagesMobile/desktopUsability
SEO/PPC competitor research tool allows analyzing domains on all major parameters, export organic and paid keywords, discover competitors, seeing historical PPC campaign data, and much more. Besides, SE Ranking offers an accurate rank checker, keyword suggestion, backlinks checker, marketing plan, and other valuable tools for complete website optimization.
URL Profiler
URL Profiler is a very powerful tool used for SEOs. This SEO tool doesn’t confine itself to just a single task but can also be configured to retrieve large amounts of data from all possible sources. With no limits and constraints, hundreds of URLs can be analyzed at once. Since this tool is very lean, it has been priced reasonably for its easy deployment. Some of its features:
Domain research: Helps users find relevance, ownership footprints and website authorityLink prospecting: Allows blazing fast prospecting of all the data in a single placePenalty audits: Helps in quickly classifying links while getting penalties removedSocial and Contact Data can be collected in abundance to boost a user’s outreach
Visual SEO Studio
Visual SEO Studio is a professional SEO audit tool. This tool can be used as a desktop analyzer for freelancers, in-house SEOs, web agencies and many e-commerce owners. It has three versions up for use, a free, a trial and a paid version. This tool has some really powerful features that are as follows:
Visual SEO Studio Spider: Like search engine bots, it helps users explore sites, displaying in real-time, the path taken for crawling.XML Sitemap Control: A full control over the editing, auditing and validation of XML sitemap cycles.Site Analysis Suite: Pre-packaged reports provided for most common issues.Google Search Console: Integrated with Google search console, it provides Search Analytics data and site verification.
Netpeak Spider
Netpeak Spider is one of the best SEO crawlers out there in the market today. It is designed to run SEO audits on the required web pages and report any discrepancies. The software has a fourteen-day trial version, after which the license can be bought in subscription periods of 1 month, 3 months, 6 months and 12 months. The tool can carry out the following tasks
Fifty plus on-page SEO parameters checkSpot website optimization issuesIncoming and outgoing internal link analysisFind broken links
The software is designed to warn you about errors like
Page rank dead endsDuplicate titlesBroken redirectEndless redirect
Screaming Frog
Screaming Frog is an SEO spider tool, used in order to link images and scripts just like a search engine to evaluate the SEO on a website. A free version of the software is available which can carry out the following tasks:
Find broken links and redirectsPage data and Metadata analysisDuplicate page discoveryWith a URL crawl limit to 500
The paid version charges 149 pounds per year and is able to provide additional help like
Crawl configurationSearch console integrationFree technical supportUnlimited URL crawl limit
SEO PowerSuite
SEO PowerSuite may seem like your average SEO tool, but it isn’t. What it really is, is a group of tools, 4 to be specific, which make sure your web page functions correctly and ranks high on search results. The 4 tools are
Rank Tracker: Collects ranking data does keyword research, reports ranking to the user, and carries out scheduled tasks.SEO SpyGlass: Carries out a quality audit, anti-penalty audit and check link quality based on 50+ factorsWebsite Auditor: Does SEO health check and crawling and indexing.Link Assistant: Carries out link management and quality verification.
The free version of the software is available along with paid versions called professional and enterprise.
Conclusion
I hope the above analyzer tools help you to check your site SEO quickly. Along with SEO, you should also focus on improving your site performance and security.